On Thursday, Warner Bros Discovery expected at least 150 million users for its service flowing by 2026, following joint gains in the fourth quarter of expected in the fourth quarter -led by MAX Global expansion.
For comparison, Netflix had approximately 302 million global subscribers, while Disney+ 124.6 million had the latest data.
The company re -named HBO Max to Max and expanded in international markets, as it was launched in Southeast Asia, Taiwan and Hong Kong in November, with planning to launch Australia in March. MAX is now available in more than 70 countries, with the launch in Germany and Italy scheduled in the first quarter of 2026.
Warner’s broadcasting work, which includes Max and Discovery+, added 6.4 million direct subscribers to consumers in the fourth quarter, exceeding 4.89 million estimates. The sector has reported modified profits before interest, taxes, depreciation and firefighting of $ 409 million, exceeding 289.1 million dollars expected, according to LSEG data.
The company continues to move in the changing media scene while moving away from the fans from linear television, which affects the revenues of advertising and subscription. Advertising revenues in the television network section, which includes Discovery channel, the animal and the food network, decreased by 17 % to $ 1.62 billion.
Warner Bros Discovery has recorded a total revenue of $ 10.03 billion for the three months ending December 31, below the estimates of analysts of $ 10.19 billion. With the exception of special items, the company recorded a 20 cents loss per share, while analysts expected a profit of 1 cents.
