Unilever and Friesland were fined for marketing “frozen desserts” in the form of ice cream. What is the difference? – Trendy Blogger
The Competition Commission of Pakistan (CCP) imposed a hefty penalty of Rs. $170 million against two leading frozen dessert companies for misleading marketing practices, including false advertising of their products as “ice cream.” The sanctioned companies include Unilever Pakistan, which markets the Walls brand, and FrieslandCampina Engro, known for its Omur brand. Both companies were … Read more